Project

Create a Target Persona with ChatGPT

Challenging

17 completions

~ 3 hours

4.3

Learn how to use ChatGPT and AI art tools to develop target personas that align with your product strategy and marketing efforts. Improve your ability to use AI creatively for generating both textual and visual content, gaining valuable skills in shaping products that truly resonate with your target audience

Provided by

Edvancium

About

In this project, as a product manager, you'll learn to craft detailed prompts for AI, creating a target persona for a productivity app. Through iterative refinement, you'll detail demographics and preferences, enhancing your understanding of your target audience. Additionally, you'll engage with AI art tools for visualization and simulate dialogues for realism. This hands-on experience equips you with practical skills in using AI for deeper audience insights, improving your approach to product development and marketing.

Training project

This project allows you to practice and strengthen your coding skills, helping you get ready for more advanced tasks ahead.

What you'll learn

Once you choose a project, we'll provide you with a study plan that includes all the necessary topics from your course to get it built. Here’s what awaits you:

Start crafting a basic persona for a productivity app, focusing on general traits of young professionals.

Refine your persona with specific details like age, tech-savviness, and daily routines based on feedback.

Develop a comprehensive and structured persona, covering demographic to psychographic details in a narrative form.

Use AI art tools to visually bring your persona to life through a creative portrait.

Engage in a simulated custdev interview with your persona using ChatGPT to explore their views on the productivity app.

Reviews

Joydeep Chatterjee

6 months ago

1.0

This project was awful. It lacked a transparent scoring rubric and any worthwhile feedback to guide the learner to improve their prompts.

David Daniels

1 year ago

5.0

Very good foundational information. The questions were right on point re: how prompting flows with LLMs.

Armen Kodjayan

1 year ago

5.0

During this project, I learned the importance of creating detailed and structured personas to better understand potential users. This process involved considering various aspects such as demographics, psychographics, technological proficiency, daily routines, challenges, goals, pain points, informat ...

4.3

Learners who completed this project within the ChatGPT for Work course rated it as follows:

Usefulness

4.5

Fun

4.2

Clarity

4.1